I’m going to speculate here. With the lockdowns still underway and likely to continue for some time… it appears that self care is going to become a persistent trend.

People are stuck at home, not travelling and not spending money on eating out. They are however spending money on making themselves a better version of them, from home

The rise of Peloton and Lulu buying Mirror, definitely highlights that trend.

Now time to speculate, I’ll bet that Hims, Manscaped and Uqora are all having record revenue. People stuck at home with their beloved may be getting bored with streaming and could be looking for ways to find other forms of entertainment.

If I am correct in this thesis then we may have a baby boom coming in the next 9 – 10 months…

Bye for now.